Citi Custom Cash℠ Credit Card Review

Custom Cash℠ from Citi — all information about the credit card.

By Hanna Volkava
Updated January 31, 2024

Good Choose for Entertainment

Custom Cash℠ Citi
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Our Rating:
5 out of 5
scorer
Recommended credit score
Good to Excellent (670-799)
  • Rewards Rate:
    • 5% Cash Back on your highest eligible spend category each billing cycle up to the first $500 spent and 1% Cash Back thereafter.
    • 1% Cash Back on all other purchases.
  • Intro Offer:
    • $200 Cash Back after you spend $1500 on purchases in the first 3 months of account opening.
  • Annual Fee:
    $0
  • Purchase Intro APR:
    0% Introductory APR for 15 months from date of account opening
  • Regular APR:
    19.24% - 29.24% Variable
  • Balance Transfer APR:
    19.24% - 29.24% Variable
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Citi Custom Cash℠ Rewards Calculator

How do you record your expenses?
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5%
Highest eligible spend category
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1%
All other purchases
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All benefits

  • Cash back
    • 5% On purchases in your top eligible spend category each billing cycle, up to the first $500 spent, 1% Cash Back thereafter.
    • 1% On all other purchases.

Rate and fee information

  • Purchase Intro APR
    • 0% Introductory APR for 15 months from date of account opening
  • Purchase APR
    • 19.24% - 29.24% Variable
  • Intro Balance Transfer APR
    • 0% Introductory APR for 15 months from date of first transfer when transfers are completed within 4 months from date of account opening
  • Balance Transfers APR
    • 19.24% - 29.24% Variable
  • APR for Cash Advances
    • 29.99% Variable
  • How to Avoid Paying Interest
    • Your due date is at least 23 days after the close of each billing cycle. You will not be charged interest on purchases if you pay your monthly Citi Flex Plan Payment Amount plus your entire balance, excluding any Citi Flex Plan balances, by the due date each month. You will be charged interest on cash advances and balance transfers on the transaction date.

Fees

  • Annual Fee
    • $0
  • Fees for Balance Transfer
    • Either $5 or 5% of the amount of each transfer, whichever is greater
  • Fees for Cash Advances
    • Either $10 or 5% of the amount of each cash advance, whichever is greater
  • Penalty Fees
    • 29.99%
  • Return Payment
    • Up to $41
  • Late Payment
    • Up to $41
View all Rates & Fees

Pros & Cons

Pros:
  • 0% intro purchases and balance transfers APR period
  • 5% cash back on the highest-spending eligible category
  • Flexibility in redeeming your rewards
  • No annual fee
  • A $200 sign-up offer
Cons:
  • 5% cash back is limited
  • Foreign transactions fee
  • A good to excellent credit score is required

Features

Classic
Mastercard
Contactless
  • 0% Intro APR
  • No Annual Fee
  • Cashback
  • Payment Flexibility
  • Fraud Protection
  • Rewards
  • Purchase Protection
  • Good Credit
  • Excellent Credit

About the issuer

Citi has several card types depending on your needs.
Manage your Account & Pay your Bill
You can usually pay your bill online on your

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Citi Custom Cash℠ credit card Review

Citi Custom Cash℠ is a cash back credit card that will allow you to get a high 5% cash back on top spending category with very little maintenance thanks to the automatically adjusted top credit card bonus category. Such benefits as a 0% APR period (both on purchases and balance transfers) for 15 months, no annual fee, and a $200 sign-up bonus make Citi Custom Cash℠ a wonderful addition to your financial instruments.

However, there are still some drawbacks like a foreign transaction fee, a high credit score required, and some others that we can’t pass by. Take a look at our review and decide whether the Citi Custom Cash℠ credit card is a great option for you.

Citi Custom Cash℠: pros and cons

Pros: Cons:
0% intro purchases and balance transfers APR period. Citi Custom Cash℠ has a 15 months 0% intro APR period for purchases and balance transfers. Balance transfers must be completed within 4 months of the account opening. 5% cash back is limited. There is a cap of $500 that you can spend on your top category and get a 5% cash back. Outside the highest spending category - you will only earn a 1% cash back on other purchases.
5% cash back on the highest-spending eligible category. You will receive a 5% cash back on one of the highest-spending eligible categories. And what is even more attractive is that categories are changing automatically depending on the spending in the billing cycle. Foreign transactions fee. Citi Custom Cash℠ has a 3% foreign transactions fee. So, using the card abroad would not be the best idea.
Flexibility in redeeming your rewards. There are numerous ways that Citi Custom Cash℠ provides for its customers to redeem the cash back. You can redeem your ThankYou® Points as a statement credit, direct deposit, check, gift cards, Amazon shop points, etc. A good to excellent credit score is required. There is no wonder that a credit card with solid perks requires you to have a good to excellent (670 - 799) credit score.
No annual fee. Citi Custom Cash℠ credit card has no annual fee. No need to calculate whether the value of the rewards will be larger than the annual fee payments.
A $200 sign-up offer. Earn $200 after spending $1,500 on purchases in the first 6 months of owning the Citi Custom Cash℠ credit card.

Citi Custom Cash℠: rewards system in a nutshell

Citi Custom Cash℠ has 2 cash back levels:

  • The highest spending one (variable). At the end of each billing cycle, you will be able to get a 5% cash back on a top spending category.
  • Everything else. Every other purchase will earn you a 1% cash back.

But what are the pitfalls? Well, the top spending category has a 5% cash back only up to the $500 spent. Everything that exceeds this limit - earns just a 1% cash back like all other purchases. It might be a huge drawback for those who spend much more than $500 in any of the eligible spending categories.

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At the same time the biggest advantage of Citi Custom Cash℠ is that you don’t have to choose your spending category each month and adjust your spending in order to maximize your rewards. The credit card will automatically adapt to your spending and give you more flexibility.

There are 10 eligible spending categories that will be automatically adjusted at the end of each billing cycle:

  • Restaurants;
  • Gas stations;
  • Grocery stores;
  • Select travel;
  • Select transit;
  • Select streaming services;
  • Drugstores;
  • Home improvement stores;
  • Fitness clubs;
  • Live entertainment.

These categories should be enough for any person. On this list, you can find such familiar high-spending categories like groceries, gas stations, and restaurants. The travel and drugstores categories are also included.

However, if you have 2 or more categories with constantly higher spending on them (around $500) - Citi Custom Cash℠ will not be as beneficial and won’t let you maximize the possible rewards.

The ways of redeeming your cash back rewards are also very impressive. You can choose from:

  • Direct deposit;
  • Statement credit;
  • Check;
  • Gift cards;
  • Travel;
  • Amazon shop points, and others.

Your rewards will be earned in the form of ThankYou® Points. 1 point equals 1 cent if you are redeeming using direct deposit, a statement credit, or a check. If you choose other options like Amazon shop points or gift cards - the conversion rate might vary.

Who can benefit from getting the Citi Custom Cash℠ credit card?

Citi Custom Cash℠ is a cash back credit card that can complement and improve each person’s financial instruments. For high approval odds, you should have a good to excellent (670 - 799) credit score. If your credit score is not within that range, we recommend you take a look at credit cards for bad credit or no history credit cards.

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For those who already have a good to excellent credit score (670 - 799), and want to add a cash back credit card that requires little maintenance - you should definitely consider applying for the Citi Custom Cash℠ credit card.

Everyone who doesn’t want to activate the increased cash back category each month or use a cash back credit card with automatically set bonus cash back categories - will highly appreciate the flexibility that the Citi Custom Cash℠ credit card provides. The credit card will automatically adjust to your spending habits and let you earn a 5% cash back even if the highest spending category is changing each month.

With various ways of redeeming rewards, you will find something exactly for you. But don’t think that this credit card is ideal for everyone. If you spend more than $500 in a particular spending category or in multiple categories - Citi Custom Cash℠ will limit your cash back earnings a lot. It means that the Citi Custom Cash℠ credit card can’t meet all your needs with the largest benefit but can easily complement other credit cards in your wallet. You can use it as a credit card for particular spending like groceries or drugstores.

If you are looking for a more versatile cash back credit card that can earn you high constant cash back without any caps - we would recommend considering other options. In this case, you can choose to apply for another Citi credit card - Citi® Double Cash Credit Card which gives you an unlimited 2% cash back on every purchase, the same APR rate of 19.24% - 29.24%, and an intro APR period of 18 months for balance transfers.

Are there any other benefits?

The list of Citi Custom Cash℠ credit card benefits would not be complete without the perks that we have compiled and added below:

  • 24/7 support service. The customer support service is working 24 hours a day, 7 days a week to help you with any concerning question or issue.
  • Convenient banking app. In the Citi mobile app, you can see your available balance, credit limit, and spending summary; make payments, check your FICO score, etc. Using a mobile app, you can also lock your card if you have lost it, for example. New payments will be disabled but your recurring payments will be continued without disruption. Thus, you will buy some time to find or replace your credit card.
  • Choose your payment due date. Choose the most comfortable date for you when you will have to pay your bill. It can be the beginning, the middle, or the end of the month.
  • $0 Liability on Unauthorized Charges. You take no responsibility for the purchases that are not made by you.
  • Check your FICO score for free every month. Citi Custom Cash℠ gives you an opportunity to check your FICO score for free every month. You can do it in your Citi Custom Cash℠ app.
  • Fraud warnings. You will be notified and asked about all the suspicious transactions. Citi's representatives will make sure that the transaction is made by you. If not, all the actions required to protect your account will be taken. So, it will be hard to steal money from your Citi Custom Cash℠ credit card.

Conclusion

The Citi Custom Cash℠ credit card is a great cash back credit card that can complement your credit card list if you have a good to excellent credit score. If you don’t want to be limited by the automatically set bonus cash back categories and have flexibility - Citi Custom Cash℠ is an excellent choice. Other perks like a 0% intro APR period, a $200 sign-up bonus, no annual fee, numerous redeeming options for any taste, etc. make Citi Custom Cash℠ even more attractive for customers.

However, there are still some shortcomings that you should remember: a foreign transactions fee, a $500 limit on top spending category to get a 5% cash back, relatively low cash back of only 1% on other purchases, and high approval requirements.

Despite the mentioned disadvantages, we still believe that wise use of the Citi Custom Cash℠ credit card can help you earn strong rewards. For example, if you have multiple spending categories in which you spend $500 or more each month, use your Citi Custom Cash℠ just for one of them. Even though the level of maintenance and efforts increases - it allows you to maximize earnings.

It is also worth mentioning that if you have a credit card with a balance on it and the APR is high - you can use a 0% intro APR on balance transfers that Citi Custom Cash℠ offers.

FAQ

What is the customer service phone number for the Citi Custom Cash℠ credit card?

You can reach customer service assistants 24/7 at the following number: 1-800-950-5114.

How to check my application status for the Citi Custom Cash℠ credit card?

You can check your application status both online on this page (just fill in your application ID and a ZIP code) or by calling on the support service number that we provided earlier.

How to apply for the Citi Custom Cash℠ credit card if I received a Citi Custom Cash℠ card invitation?

If you have received a Citi Custom Cash℠ card invitation by email, for example, you can go straight to their website and apply just by using your invitation number and last name. However, it doesn’t mean that you will 100% be approved because the invitations are mostly based on criteria like age and zip code.

What is the minimum credit limit for the Citi Custom Cash℠ credit card?

The minimum Citi Custom Cash℠ card credit limit starts from $500 based on your creditworthiness.
Hanna VolkavaHanna Volkava

Financial and product expert

hv@myfin.us
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